Anoop Tiwari, Director, Innovation & Digital Strategy at AutoMobility Advisors
Director, Innovation & Digital Strategy

Anoop Tiwari

Anoop brings roughly 25 years of leadership in strategic planning, commercial partnerships, and data-driven business development across the digital automotive ecosystem. He is a senior digital business leader with deep experience in M&A, product partnerships, data monetization, enterprise analytics, and AI-driven innovation.

He spent two decades at Cars Commerce (CARS Inc.) overseeing strategic planning, M&A execution, data licensing monetization, product partnerships, and enterprise analytics, playing a leadership role in its evolution from a privately held marketplace into a multi-faceted public company.

He began his career in business development for technology consulting, leveraging a scientific research background to grow enterprise sales. At Cars Commerce he created new revenue streams, introduced formal strategic planning, and transformed analytics to improve product value demonstration, advertising attribution, and audience-based ad innovation.

Anoop holds an MBA from Purdue University and is a Kellogg Executive Scholar. At AutoMobility Advisors he helps clients sharpen strategy, build the right partnerships, and turn strong ideas into measurable results across the connected and digital mobility ecosystem.

In pictures

Anoop early in his automotive journey, at the Toyota plant in Princeton, Indiana, learning TQM during his MBA.

Anoop and his daughter supporting the #SafeAutoSales campaign during the pandemic.

Moderating expert discussions at AutosBuzz Berlin 2025 on the role of AI in reshaping online automotive marketplaces.

At the DC Spy Museum's Bond in Motion exhibit — a favorite intersection of automotive design, storytelling, and innovation.

On stage at the Global Online Marketplaces Summit 2023 in Miami.

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George Ayres, Denise Barfuss, Chip Goetzinger, and Allen Levenson of AutoMobility Advisors at MOVE America.