7 Rules for Data Collection and Utilization
The AMA team's seven rules for how automotive companies should be collecting, governing, and monetizing connected-vehicle data — with real-world examples.
Every OEM and tier supplier says data is the new oil. Very few have a working answer for what to do with the barrels they are already sitting on. This AMA webinar cuts through that gap with seven concrete rules — drawn from years of client engagements — for collecting, governing, and turning connected-vehicle data into real business outcomes.
The session covers what to instrument, what to leave alone, how to structure ownership between OEMs and partners, and where the most credible monetization paths actually run. Recommended for anyone whose 2026 planning cycle includes a slide with the word 'data' on it.
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NAFA I&E 2026- Rob Minton
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